The Florida Flood-Zone Conversation Every Agent Should Be Ready For

FEMA flood zones, who's required to carry insurance, the elevation certificate, and how to talk about flood risk accurately without scaring a buyer off or understating real exposure.

Flood is the conversation Florida buyers most often get wrong information about — from sellers, from the internet, and sometimes from agents. You don't need to be an insurance expert, but you do need to know enough to point clients to the right facts and avoid both false reassurance and needless alarm.